A ~240-unit operator in a four-season cabin market brought Pacer on in early 2026. The first weeks carried an inherited, already-booked calendar. Once Pacer's pricing took hold, the recent months moved fast, and the forward book is now being positioned on rate.
Pacer took over revenue management in early 2026. The first weeks are never where the impact shows. The near-term calendar was already booked under the prior approach, so there was little room to move it. The real test was what happened once Pacer's pricing started driving the bookings, on the dates we actually had a say over.
On a stable book of ~240 units, performance in the spring months under Pacer's pricing has been consistent and strong year over year, led by occupancy with real rate gains on top. In June, the portfolio ran 72 percent above its local market on RevPAR.
| Month (YoY, same inventory) | RevPAR before | RevPAR after | Lift | Occ | ADR |
|---|---|---|---|---|---|
| April 2026 | $105 | $148 | +41% | +28% | +10% |
| May 2026 | $146 | $198 | +35% | +24% | +9% |
| June 2026 | $202 | $275 | +36% | +20% | +13% |
Pacer is deliberately holding premium rates on the forward calendar, and the trade-off is on purpose. Measured against the same point last year, occupancy on the books is running about 19 percent lighter, because we are not filling the calendar early and cheap. But because we held rate, revenue pace is down only 7 percent, not 19. That gap is the whole point. Refusing to discount early protects the revenue downside, and the rate we have not given away is the upside we keep.
| Forward month · vs the same days-out last year | ADR | Occupancy | RevPAR pace |
|---|---|---|---|
| July 2026 | +17% | −17% | −3% |
| August 2026 | +13% | −24% | −14% |
| July – August combined | +15% | −19% | −7% |
Four months in, the trajectory is already clear. RevPAR running 35 percent or more ahead of last year, 72 percent above the local market, and a forward book where we trade a lighter calendar for premium rate by design, holding revenue within 7 percent of last year while the upside stays open. This is what happens when a real revenue management function takes over the pricing, the pacing, and the calendar, and runs every decision to the operator's goals.